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Evicting the Genie from the Bottle August 12, 2010

Posted by Saara in Behind the Scenes.

Several months ago I mentioned how The C Shop is trying to encourage customers to drink tap water instead of buying bottled water. I’m happy to report that some people are doing  just that. Sometimes it takes a Cafe crew member’s reminder that we have free tap water, but in general we’re not selling as much bottled water as we could.

Who thought that smaller sales figures would be good news? 😉

Meanwhile Annie Leonard and Free Range Studios have come up with another informative and entertaining cartoon film about bottled water and its effects on our environment. If you haven’t seen it yet, go see it now. Then share it with your friends on Facebook or your email list. It’s a fun and light way to get the message across.

We’re hoping to not need to carry bottled water in a few years, but until that day, we have made a deliberate choice in the bottles that we do carry. Kirkland water may seem random since Costco is one of the suppliers that we use, but there’s more behind that private label than meets the eye.

Regionally the bottlers and sources vary for Kirkland water, but here in our area Costco uses a local bottler and a local source: the Town of Concrete’s water supply. Keith and I live in Concrete and, although we have a private well, we can attest to the deliciousness of the town’s water. It really does come from a spring and it really is unadulterated. Yes, it is tap water although not chlorinated or fluoridated and it’s local!

Every step we take counts toward the final goal.



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